Ruter

Designing and developing Ruters new digital platform and brand.

Merging their two existing apps RuterBillett and RuterReise to one app. Helping their 1,5 million travelers to connect to the city and travel in a frictionless way, with the safety of always having a valid ticket in their pocket.

AGENCY

Bakken & Bæck

INVOLVEMENT

UX/UI & Product Design

We had the pleasure to work with Ruter for over a year, designing and developing their brand new travel experience. Merging their two existing apps to one meant we had to focus our effort to make this experience fit to 1,5 million travelers needs.

We designed a completely new accessible design system. Did a brand refresh. And explored everything from ticketing, travel suggestions, map and pins, to when is the best time to leave your home to get to work in the morning.

Ticketing and travel assistance, all in one app. The beta version launched earlier this year and the public version is soon to be released.